THE FORCE

Force Motors was established in 1958 by Shri. N. K. Firodia, with the vision to provide affordable commercial transport for the masses by harnessing the best available technology and offering economical, reliable and efficient products. Today, its range includes Small Commercial Vehicles (SCV), Multi-Utility Vehicles (MUV), Light Commercial Vehicles (LCV), Special Vehicles (Off-roaders / Recreation Vehicles and Military Vehicles). So no matter what the need be, Force has a solution to offer.

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FULLY VERTICALLY INTEGRATED
Force motors is fully vertically integrated, making its own engines, chassis, gear boxes, axles, bodies etc. For the entire product range.

Force provides appropriate solutions for transport – both goods, as well as passenger - rugged, reliable and efficient transport solutions for every need - rural or urban, long distance or local, over good city roads or rough rural roots.

The company continues in the founder's vision of providing efficient, utilitarian vehicles that empower the individual entrepreneur to meet his and the country's ever changing needs.
INTERNATIONAL ASSOCIATIONS

Over the last five decades Force Motors has partnered with leading global automotive names like Daimler, BMW, Rolls-Royce, ZF, Bosch, MAN etc. Through these associations it has developed necessary expertise in-house to harness the latest advances in technology and developing relevant mobility solutions.

MANUFACTURING FACILITIES

OUR FOUNDER

Shri. Navalmal Kundanmal Firodia
(1910-1997)


A freedom fighter and dedicated Gandhian participated in the Non- cooperation Movement of 1932 and the Quit India Movement of 1942. His vision of an independent and industrially strong nation inspired his many achievements. He founded Jaya Hind Industries in 1947 to manufacture automotive components. He pioneered the light transport industry in India by introducing the Tempo Hanseat, India’s first three wheeled light transport vehicle and the Matador, India’s first four wheeled diesel pick-up and van range that served India for over three decades.

WE BELIEVE

Backed by the Gandhian vision of transformation at the grass-root level, Force Motors was established with a commitment to build a modern India through industrialization. It is with this belief that Force Motors has been active in developing utilitarian, low cost, mass transport vehicles for the common man for over six decades. We strive to earn customer confidence by combining our ability to innovate in-house through our design, engineering excellence and full spectrum of technologies. The Autorickshaw, the Tempo, the Traveller etc. stand as a corroboration of this. We take pride in our ability to help people achieve their business goals-big or small through our vehicles.
Dr. Abhay Firodia
Group Chairman - Force Motors Limited